AI dialog analysis

See how your managers really close customers in chats

Upload history from Telegram, Instagram, WhatsApp, Viber — AI analyzes every dialog and shows who sells and who loses leads.

Telegram
Viber
Instagram
Facebook
WhatsApp
Problem

You can’t see what’s happening in your chats

Until you see how your team talks with customers, you can’t control conversion.

Channels

Messages drown without a reply

23%of dialogs go unanswered

A customer writes on Instagram, then Viber — the rep never sees it. A hot lead goes to a competitor.

Analytics

You can’t see who actually sells

1 in 3leads lost silently

You have numbers, but not the substance of the talks. Who sells and who brushes clients off — unknown.

Script

Scripts aren’t being followed

32%script adherence

You wrote the script and trained your team — but checking 100% of dialogs by hand is impossible.

How it looks

All your analytics — on one screen

Upload your dialogs and the empty dashboard comes alive on its own: scoring, conversion, AI performance and tokens fill in before your eyes.

my.happ.tools/analytics
Analytics
7 days30 days90 days

Overview

Calls

0

0%

Avg. duration

0:00

0%

Tokens spent

0k

0%

Total sessions

0

0%

Unique contacts

0

0%

AI-handled

0%

0%

Usage timeline

No data for the selected period

AI performance

0%

0

AI sessions

0

Manual

Assistants

Assistant metrics

No data for the selected period

Dialogs over time

No data for the selected period

Channels & contacts

Channel metrics

No data for the selected period

Contact stats

0

Unique

0

New

0

Returning

New-contact target0%

Channels over time

No data for the selected period

Activity heatmap

MonTueWedThuFriSatSun
101520
Peak: Tue 18:00 · 142lessmore

Top contacts

No data for the selected period

Tokens & tools

Total cost

$0.00

Total tokens

0

Tokens by model

No data for the selected period

Tokens by assistant

No data for the selected period

Token usage

No data for the selected period

Calls by number

No data for the selected period

Recent contacts

No data for the selected period
Capabilities

What sales owners actually get

A full picture of chat quality — no manual checking. AI reads every dialog and shows who's really selling.

Scoring

A score for every manager

AI scores every dialog on 10+ criteria: speed, script adherence, objection handling, closing for action.

Today · 142 dialogsRanking
  • 1
    S

    Sarah K.

    142 dial. · 0:48 reply

    92
  • 2
    A

    Andrew M.

    118 dial. · 1:12 reply

    78
  • 3
    I

    Irene S.

    96 dial. · 2:04 reply

    66
  • 4
    P

    Peter V.

    71 dial. · 3:20 reply

    54
  • 5
    M

    Mike L.

    58 dial. · 4:50 reply

    41
Team average66 / 100
Lost leads

Lost-lead detection

AI finds dialogs where the customer was ready to buy but the rep didn't close — with quotes.

Lost this week$1 820
C
Ready to order, send payment details
no reply · 4 hrs
Lost lead · $320

AI: reach out first with a −10% offer — 64% recovery chance

Benchmark

Team & industry benchmark

Who leads, who lags — and how your conversion compares to your niche.

+0%vs market
Scripts

Script-adherence control

Upload a checklist — AI verifies every conversation stage in 100% of dialogs.

Greeting per script
Needs discovery
Value pitch
Objection handling
Closing for action
Adherence3 / 5
Reports

Reports in any format

Export analysis results to PDF, Excel, CSV or Google Sheets — for management, finance or your CRM.

PDF

PDF report

1.2 MB

XLSX

Excel

320 KB

CSV

CSV

84 KB

GS

Google Sheets

online

Control

Owner dashboard

How many dialogs, the team score, how many lost leads — on one screen, in real time.

  • A score for every manager, from their chats
  • How many leads — and how many were lost
  • Conversion and trends — in real time
Today · 14:32live

Dialogs

142

+18 this week

Score

66

+4 this week

Lost

14

−6 this week

Conversion · 14 days+23%
Integrations

Works with your stack

Messengers, CRMs and chat platforms — connect in one click, everything syncs automatically.

Live · refreshes every 6h

How it works

Get started in 3 steps

From connecting to your first report — in 24 hours.

1

Connect or upload

Telegram, Instagram, WhatsApp, Viber, Facebook — one click. Or upload a CSV export.

2

AI reads every dialog

Sentiment, funnel stages, script adherence, missed leads — broken down per manager.

3

Get a report with recommendations

Scoring, top lost deals, team benchmark, and exactly what to improve to lift conversion.

Comparison

Why check chats by hand?

What Happ AI analysis gives you — vs. manual QA or reports you piece together from your CRM.

Happ
QA
CRM
Analyzes 100% of dialogs
Score for every manager
Lost-lead detection
Script adherence
Sentiment & nuance
Quantitative reports (leads, volume)
Time to first report
24 hrs
weeks
days
YesPartialNo

Based on rollouts across 200+ sales teams, Q1-Q2 2026.

Pricing

Choose your plan

Transparent pricing by dialog volume. Every feature on every plan.

Small teams
EntrepreneurGet started in chats & calls
$49/month
Try for free
  • 3 managers · 9 messengers
  • 3 telephony lines · 2 monitors
  • Transcription & sentiment analysis
  • Manager scoring · any language
  • 30-day history
Most popular
Best for business
TeamMost popular choice
$199/month
Try for free
  • 10 managers · 30 messengers
  • 10 telephony lines · 6 monitors
  • Everything in Entrepreneur
  • Scoring templates · key moments
  • Weekly email reports · Sheets export
  • 12-month history
For sales departments
CompanyScale & control
$499/month
Try for free
  • 25 managers · 75 messengers
  • 25 telephony lines · 15 monitors
  • Everything in Team
  • Advanced analytics · manager comparison
  • API access · daily reports
  • Unlimited history

Enterprise

Built for large organizations

Custom pricing, a dedicated server, SLAs, AI tuned to your processes, on-premise.

  • Unlimited managers & channels
  • Dedicated server · SLA
  • Custom integrations · on-premise
Contact us

Pay upfront — get a discount

Choose your billing period at checkout — the discount applies automatically.

−10%

3 months

−15%

6 months

−20%

12 months

+bonus

on top-up

FAQ

Frequently asked questions

Answers to common questions about chat analysis

Is it safe to upload chat history?

Yes. All data is encrypted (AES-256) in transit and at rest, accessible only to your team. GDPR-compliant, data stored in EU, we sign NDA and DPA.

Which messengers can I upload from?

Telegram, Instagram Direct, WhatsApp Business, Viber, Facebook Messenger. Plus CSV or JSON exports from chat platforms (keyCRM, NetHunt, Intercom, Bitrix).

Do I need a separate HAPP subscription?

No. If you already use our chat module — chat analysis is included inside the platform. You can buy a standalone analytics subscription if your chats are in another service.

How long does analysis take?

Up to 1,000 dialogs — 15–30 minutes. Large batches (10,000+) — a few hours. Email and in-platform notifications when your report is ready.

Can I set up custom KPIs and scripts?

Yes. Upload your sales script or checklist — AI checks adherence in every dialog. Custom metrics available starting from the Basic plan.

What's included in the report?

Scoring per manager, top lost leads with reasons, response heatmap, script adherence percentage, team and industry benchmark, training recommendations.

Ready to get
full analytics of your chats?

+380

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