# Call analysis with AI

> Upload call recordings or connect your telephony — AI transcribes, detects emotions and shows exactly where deals are lost.

- **Page:** https://happ.tools/call-analysis
- **Product:** Upload call recordings or connect your telephony — AI transcribes, detects emotions and shows exactly where your managers are losing customers.
- **Action:** [Open HAPP Dashboard](https://my.happ.tools/)

## Your calls are a black box

*Problem*

Until you hear how your team speaks with customers, you can't control how many deals are slipping away.

- **Managers forget to ask about budget** — The prospect leaves without you knowing whether they were even qualified. 30% of calls end with the rep promising to 'think about it' — and nothing is followed up. Never asked about budget
- **Nobody handles objections** — Client says 'too expensive' — rep says 'ok then'. Client mentions a competitor — nobody reacts. That's not a script, that's surrendering the deal without a fight. Deal closed without handling the objection
- **You only hear 5% of calls manually** — The other 95% is a black box. You don't know how many deals are lost every day or who specifically is losing them. No control. 5% manually reviewed · 95% black box

## From voice to insights

*What AI analyzes*

Every recording becomes a transcript, a score and a reason — automatically, for every manager on the team.

- **Every call becomes text** — Recordings are transcribed with timecodes and speakers separated — searchable minutes instead of an hour of audio.
- **Scored on 10+ criteria** — Greeting, discovery, objections, closing — every call graded the same way, so the ranking is built from conversations, not opinions.
- **Rejection reasons, ranked** — Why deals actually die — price, timing, a competitor — counted across every call, instead of whatever the rep wrote in the CRM note.
- **Hears doubt before it becomes no** — Interest, hesitation and refusal are marked on the timeline, so you can jump straight to the moment the call turned.
- **A day of calls before lunch** — A 10-minute call is transcribed and scored in 2–4 minutes, in parallel — 142 calls a day, none skipped, none sampled.
- **Recordings in, insights out** — Binotel, Ringostat, Phonet, UniTalk — or drag MP3 files straight into the interface. Either way the report looks the same.

## Get started in 3 steps

*How it works*

From connecting your telephony to the first report — in 48 hours.

1. **Connect your telephony or upload recordings** — Binotel, Phonet, Ringostat, Asterisk — one click. Or drag MP3/WAV files into the interface. Step 1
2. **AI listens and transcribes** — UA / EN recognition, emotions, conversation stages, objections — all broken down per manager. Step 2
3. **Get scoring and rejection reasons** — Team benchmark, top lost deals, training recommendations — all in your dashboard. Step 3

## Works with your telephony and CRM

*Integrations*

Ready connectors on both sides — recordings in, scores and reasons back out.

- **Telephony** (5 carriers) — Binotel: Cloud PBX for business; Ringostat: Call tracking & analytics; Phonet: Ukrainian IP telephony; UniTalk: Calls + CRM in one; StreamTelecom: SIP & virtual numbers
- **CRM systems** (3 integrations) — SalesDrive: Orders, stock, delivery; keyCRM: Pipeline & automations; NetHunt: CRM inside Gmail

Also: Odoo · SalesDrive · Pipedrive · Google Sheets · HubSpot

## Frequently asked questions

*FAQ*

Answers to common questions about call analysis

### How accurate is the transcription?

For clean recordings in English, Ukrainian or Russian — 94–97%. For noisy or multi-speaker audio — 88–92%. We use our own models tuned to real business-conversation context.

### Which telephonies do you integrate with?

Binotel, Phonet, Ringostat, UniTalk, Asterisk, Zadarma — ready connectors. For anything else — upload MP3/WAV manually or via API. We'll set up a custom integration in 1–2 days.

### Is it safe to upload call recordings?

Yes. All recordings are encrypted (AES-256) in transit and at rest, accessible only to your team. GDPR-compliant, data stored in EU, we sign NDA and DPA.

### How long does processing take?

A 10-minute call is analyzed in 2–4 minutes. Bulk processing (1,000+ recordings) — a few hours. Email and in-platform notifications when your report is ready.

### Do I need a separate HAPP subscription?

No. If you already use our voice module — call analysis is included inside the platform. You can buy a standalone analytics subscription if your recordings live in another service.

### What's included in the report?

Transcription with timecodes, manager scoring on 10+ criteria, top missed opportunities, emotion heatmap, objection list, team benchmark, training recommendations.

## Pricing

Every plan and the per-minute rate of every model: [https://happ.tools/pricing](https://happ.tools/pricing) — as markdown, [https://happ.tools/pricing.md](https://happ.tools/pricing.md).